Why PIER Success Pathway?


At PIER Success Pathway, our mission is to empower you to grow your business, no matter where you are starting from. Our expertly designed courses tackle the what-ifs that are holding you back—whether it’s the fear of nobody liking your product, not having enough money, or making mistakes. We provide the tools and knowledge to overcome these barriers and propel you toward the success and dreams you aspire to achieve. Empower your business with PIER Success Pathway and, in turn, empower your life!

Hi, I’m Elizabeth Menkveld!

Almost ten years ago, my husband and I decided to enter the world of small business ownership. We had an idea and wanted to take a stab at turning it into something real. Over the next few years we took this idea of growing lavender and turned it into a thriving cut flower farm and photography venue! Since then we have started multiple businesses and have learned a wealth of information developed unique perspectives that I believe have directly led to all of our success!


Through PIER Success Pathway we want to empower others to also find success in their journey of small business ownership! With the right tools and mindsets, we believe everyone can be successful.